CME 2025: Lake Buena Vista, FL
10/14/2025 - 10/16/2025
Description
After registering for conference, please book your room here:
https://book.passkey.com/e/51030562
The fourth annual CME conference, The Conference for Creating, Measuring and Enhancing the Customer Journey, promises a packed line-up of top speakers coming to deliver actionable ideas at the Hilton Orlando Lake Buena Vista @ Walt Disney World Resort!
This property is a ten-minute walk from Disney Springs (formerly Downtown Disney) and just a five-mile drive to EPCOT. A theme park shuttle is included with your stay. All guests receive Disney Extra Magic Hours, giving them early access to select theme parks before they open to the general public. This exclusive benefit lets you experience popular attractions with shorter wait times and a more relaxed pace.
Discounted Hertz rental car rates for CME attendees can be booked here.
CME Agenda (Updated 9/30/25)
Monday October 13
TBD | Golf at Disney Courses
Tuesday October 14
12:00pm - 3:00pm | Registration Open
1:00pm - 5:00pm | Platform Provider Client Events
6:30pm - 8:00pm | Registration Open
6:45pm - 7:45pm | Worldwide Board Reception
7:45pm - 10:00pm | Opening Night Dinner Party
Sponsored by Research Metrics
Wednesday October 15
8:00am - 3:00pm | Registration Open
8:15am - 8:45am | New Members / First Time Attendees
9:00am - 9:15am | President's Welcome
9:15am - 10:15am | Hot Topics Lightning Conversations Workshop:
- The Effective Use of AI
- Best Practices for Using SEO to Promote Your Business
- Client Reporting Trends Today
- Ideas for Solving Industry Recruiting
10:15am - 10:45am | Networking Break
10:45am - 11:15am | Hot Topics Report Out
11:15am - 12:15pm | AI Today - What's New, What's Changed and What's Around the Corner
12:15pm - 1:50pm | The Hidden Importance of MSPA Americas' Mystery Shoppers | Legislative Updates
Concurrent Breakout Sessions
2:00pm - 2:35pm | Unlocking ChatGPT | Claiming all your MSPA Benefits | Legislative Appointments
2:40pm - 3:15pm | Unlocking ChatGPT | Claiming all your MSPA Benefits | Legislative Appointments
3:20pm - 3:55pm | Unlocking ChatGPT | Claiming all your MSPA Benefits | Legislative Appointments
4:00pm - 5:00pm | Networking Reception
5:00pm | Dine Around Disney Springs
Thursday October 16
8:00am - 8:30am | Registration Open
8:00am - 9:30am | Breakfast
9:30am - 9:45am | Program Start | MSPA Meetup Report Out
9:45am - 10:30am | The Wizards of Technology Panel
10:20am - 11:15am | An Economic Peer Into 2026
11:15am - 11:45am | Networking Break
11:45am - 12:30pm | Investing In Yourself
12:30pm - 2:00pm | Awards Luncheon | 2026 Registrations Open
Sponsors
Platinum Event Sponsor (Member)
Virtual Event Sponsor (Member)
MSPA Americas Opening Night Dinner Party Sponsor
Tote Bag Sponsor
Hotel Key Card Holder Sponsor (Member)
Regular Member - 1st Attendee: $1100
Additional Members: $900
Associate Member - 1st Attendee: $1400
Additional Associate Members: $1200
Non-Member Registration: $1400
MSPA Europe/Africa Member: $1100
MSPA Asia/Pacific Member: $1100
1751 Hotel Plaza Boulevard
Lake Buena Vista, FL 32830 United States
In the Walt Disney World resort, this contemporary hotel is a 10-minute walk from Disney Springs and 5 miles from Epcot.
There's a poolside bar, and a Japanese steakhouse and sushi restaurant. Additional amenities include a theme-park shuttle and extended park hours for guests, plus 2 outdoor pools, a 24/7 gym and an arcade.